Amenitiz Secures $30M in Funding for “Shopify for Hotels”

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Barcelona-based Amenitiz, developer of a software-as-a-service solution designed to streamline hotel and guesthouse (B&B) administration, has closed a $30 million Series A funding round, has announced Tuesday Eight Roads, the main backer. (April 5).

The latest cash injection will be used to expand in Europe, create and launch more products and add 200 employees to the Amenitiz team by the end of the year, up from 150 previously.

As well as London-based venture capital firm Eight Roads, participants included Chalfen Ventures and existing investors Point-Nine, Backed and Otium Capital.

Europe is among the top tourist destinations, with more than 700,000 hotels, bed and breakfasts and vacation rentals. Around 80% of these are independent properties with 50 rooms or less.

Despite their small size, managing operations has become increasingly complex as the world goes digital. Surveys suggest that many of these small hoteliers spend up to five hours a day on administrative tasks.

Launched in 2018 by Alexandre and Emmanuelle Guinefolleau and Frédéric Cadet, Amenitiz was developed to solve these problems.

The founders sought an all-in-one solution to consolidate the tools an independent hotelier needs in one place, what they call a “Shopify for Hotels”.

Since its inception, the company said it supports more than 4,000 properties in 37 countries.

Last month, PYMNTS reported that Google is offering free hotel booking links on Search and Maps, an extension of the program launched in 2021.

Read more: Google offers free hotel booking links in search and maps

As the travel industry recovers from the pandemic, Google is helping hotels connect with travelers. Last year, Google started offering free listings in Google Hotel Search.

Google’s new update promises to give users more options. He clicks on a link and can then finalize his reservation on the hotel or travel partner’s website.

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