Agoda has lifted its game with a raft of tech


The Agoda digital travel platform has upped its game with a series of technology product solutions and support services for Australian accommodation providers.

Coupled with a series of initiatives that appeal to domestic travelers, it’s no wonder that more and more establishments are signing up to the platform’s services.

Marketing optimization technology is at the heart of what Agoda partners offer, as the site directs travelers to properties they would not have found otherwise.

Agoda partners in Australia benefit from a dedicated market manager to guide them through the maze of marketing options. It is particularly attractive for independent hosts who do not have the luxury of a dedicated marketing team.

In addition to dedicated market managers for each partner, Agoda’s 24/7 partner response includes a help desk with 24-hour support for payments, reservations, room allocation and help with problems that partners may encounter.

Through Agoda’s Partner Hub, hoteliers can access new self-service tools providing knowledge and insights to improve their conversion and drive growth. This allows them to implement marketing strategies that increase their visibility and generate additional income. The service allows partners to easily manage rates, room allocation, availability and hotel content, while creating promotions and performance reports.

The Partner Hub also provides industry insight, the latest travel trends, and information to help partners make more profitable decisions. The site provides opportunities to learn from industry experts and connect with upcoming industry events and webinars.

And because Covid has made the industry currently dependent on domestic travelers, Agoda has launched GoLocal, GoLocal Tonight and Agoda specials for Australian hoteliers to pivot and attract new travelers with value-added offers and promotions. . And with mobile now the most popular channel, the Agoda app is a great way for partners to improve their visibility and target nearby travelers needing last minute bookings.

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