The French hospitality giant has signed an agreement with Dur Hospitality to operate the five-star Rixos Obhur Jeddah following a major upgrade to the existing Makarem Annakheel Village program.
Further expanding Accor’s presence in Saudi Arabia, this upcoming opening will mark the debut of the Rixos brand in the country.
A new partnership in Saudi Arabia
In partnership with Dur Hospitality, Accor announced the signing of Rixos Obhur Jeddah. The project is to renovate and improve the existing development of Makarem Annakheel village, transforming it into “a full-fledged tourist resort with a five-star luxury hotel”.
“We are delighted to partner with Dur Hospitality as we truly appreciate their long experience in the Saudi hospitality industry,” said Mark Willis, CEO of Accor India, Middle East, Africa and Turkey.
“We are confident that Rixos Obhur Jeddah will become an exceptional destination, taking hospitality and tourism services in Jeddah, the bride of the Red Sea and the kingdom, to the next level. This resort is Rixos’ first project in the Kingdom and we hope it will be the first of several projects the group is collaborating on with Dur Hospitality across the Kingdom.
Dur Hospitality board chairman Abdullah bin Mohammed Al-Issa added: local and international hospitality. This partnership simultaneously helps develop the sector’s role in achieving the goals of Saudi Vision 2030, which inspires us to meet customer expectations and provide them with the latest high-end hospitality products and services.
Luxurious resort experiences
Billed as “the first integrated luxury resort in Jeddah”, Rixos Obhur Jeddah will meet the growing demand for luxurious hospitality coupled with high quality leisure activities in the region. Among its many highlights will be a fun water park and an exclusive private beach.
The resort will accommodate guests in 247 residential units, including 174 rooms and 73 villas with a Private Club lounge, as well as a gourmet restaurant, two specialty beach restaurants and a lounge bar.
Other amenities include a central ballroom for events, meeting rooms, a fitness center, spa, kids ‘and teens’ clubs, and several swimming pools. All this will take place in the middle of a green landscape, golden beaches and a port.
Willis concluded: “Rixos Obhur Jeddah will provide an unprecedented hospitality experience. Guests will enjoy a unique entertainment offer as well as diverse and multiple leisure activities, especially families who will experience unforgettable moments together.